KEEP IT CLEAN + GREEN

Clean highs are great, but first and foremost, we're focused on looking after you and the world around you.

We refuse to take shortcuts or make compromises on anything, so from our matcha to our mindsets, we build sustainability into whatever we can, whenever we can.

1% for the planet - logo
01.03.2021 - no end date
our commitment

We're holding ourselves accountable to the impact we have on this planet. From the 1st March 2021 we're giving 1% of all our sales to the planet.

FOR LIFE.

This is just the start.

Together with 1% for the planet we're learning and evolving exploring how we can make a difference.

matcha shoot growing
matcha leaf in hand
WHAT IS 1% FOR THE PLANET?
THE IDEA IS SIMPLE

Because companies profit from the resources they take from the earth, they should protect those resources.

Founded in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, and now together with 3,000 other global members we're coming together to protect the future of our planet.

Not all matcha is created equal.

Each batch of our matcha is independently tested for heavy metals and pesticides.

So you're sipping the cleanest green caffeine around.